You want to see your Indie music undertake a new life? Well follow these easy steps to take on a new direction and new journey, which will have lasting effects in your musical career.
1. Stop thinking in spurts and pushes, and begin thinking marathon! It's not a sprint, so Do Something Everyday. Music promotion needs to be something that you work on everyday to engage with fans. Carrying out a big media blitz is okay, but it can not be the only time you are engaging and working to promote your music.
So stop convinced that one big push is going to catapult you into success, and accept the idea that small promotional activities every day is the best way to make fans care about you long term.
2. Reply and respond to your fans! This seems so simple, but it can't be ignored. If a fan cares enough to consider time out of their day to shout to you, then return the love. I promise you they will remember it and shout your name from roof tops.
3. Generate a spreadsheet and find a new media source, blog, or indie radio station to transmit your music to each day. Imagine, take that one simple step and 365 new people, at least, will have access to your music.
4. Work on some cross promotion. They've fans, you've fans, and together all of you would have more fans. So look for some similar artists and find out how you can help one another. Be interesting on your social media.
5. Don't just promote your music all the time. Let people things that you are interested in. Maybe it's part of that cross promotion, it can be pictures. One wise decision is to supply, only to your followers, a jam session video or ruff mixes.
Whatever you do with your indie music promotion, remember it's how fans will begin to learn and care about your success. The aim here is as the fans begin to grow, the fans come with an easy logical link between who you are as well as your music. Individuals are crushed with messages from all areas. So keep it brief, consistent with your personality, and it's OK to be repetitive in a different way. It is possible your 1st message slipped with the cracks.
For those who have a brand or LOGO for your band. Make sure it is prevalent and consistent. Don't confuse people.
You shouldn't be afraid to be different. Your an artist after all, so be creative on what you are offering. Be fun and innovative on what you offer. Don't let the fear from the unknown prevent you from being successful. Create a plan, remain consistent, and stay with it.
Step out of this area, and bring your indie music promotion one stage further, by engaging, and remembering that it's a marathon. Not a sprint.